我是郑郝(凯莉)
验证专家 in Design
Designer
Kaylee is a lead UX designer who always pays attention to design solutions that balance creativity, technology, 和美学. Her experience involves dedicated design research and user-centered design, 辅以扎实的用户体验, 视觉设计, 设计测试. Such vast experience enables her to tackle any stage of the design process, 从业务需求到实现.
Portfolio
工作经验
产品设计师
改装机
- Developed a deep understanding of blockchain technology and its potential to enhance the gaming experience, demonstrating your ability to stay ahead of industry trends and innovate within a fast-paced, 不断发展的领域.
- Led the target market study by interviewing community members, internal stakeholders, and experts. 作为研究的结果, I created seven personas that use internally for the whole product and marketing team as decision-making guidance.
- Created the initial first launch of the game wireframe and sitemap.
- Validate the first conceptual design with a real customer, summarise insights of future improvements and follow the action for the development team. 在职能团队中分享见解.
首席用户体验设计师
设计忍者
- 为Sky进行研究, 新西兰的付费电视服务, analyzed a customer survey and data from different channels, and delivered an insightful report to the business.
- Focused on improving the conversion rate of repairer allocation as a recovery team member. 参与了整个过程的各个方面, from identifying issues to creating the final design solution, thus enabling many customers to choose a repairer online.
- Delivered a validated design solution to the Sky TV website by conducting user interviews, 内部面试, 数据分析. Increased the conversion rate on their web sale channel.
高级用户体验设计师
创世能源新西兰公司
- Participated in every stage and managed the redesign project, 从需求到实现, including conducting internal stakeholder and customer interviews, 线框测试, 和UI测试, 准备UI提案和最终UI.
- Improved the onboarding experience by redesigning and providing the correct information to new customers. 活跃用户比率从20%增加到35%.
- Contributed to the migration of the entire design files from Sketch to Figma.
高级数字设计师
新西兰邮政
- Headed the UX design for re-platform tools and built 新西兰邮政 digital life design systems.
- Organized and published new design patterns every two weeks as a design system owner.
- 管理一个设计团队, 包括一个用户研究员, UX designer, 和开发人员, 并计划他们的设计冲刺. Applied an Agile approach from the beginning of planning to the end of review or retrospective.
用户体验设计专家和顾问
阿里巴巴集团
- Mentored and provided feedback to junior UX designers. Helped them gain the skills they needed to grow as designers, 满足项目目标, 满足客户需求, and communicate information and techniques clearly and understandably.
- Worked on an international eCommerce project based in Southeast Asia and led the app refresh project for the seller platform.
- 监督即时通讯项目, including the design of instant translation features to benefit both buyers and sellers. It was considered a great asset of the Alibaba group.
高级用户体验设计师
Trend Micro
- Introduced the user experience design to our Mac app team, contributing to the rapidly-increasing customer base of up to four million in half a year and helping position our free Mac utility app as the number one app in the Apple Store.
- Increased the online purchase rate from 8% to 40% and averaged a five-star user rating by making UX improvements based on research 数据分析.
- Built a relationship of trust with the development team and helped establish a professional image of our UX team to obtain more collaboration opportunities and attract more candidates to this position.
首席UI设计师
GiKoo南京
- Created and launched the first application for GiKoo.
- 组建了一个小型设计团队. Established an efficient working process and collaboration between designers 和开发人员s.
- Got recognized as the best employee of the year 2014.
Designer
Ogilvy
- Helped deliver numerous significant projects for our clients, 包括中国电信的游戏活动.
- Increased the project's progress in a short time by filling in extra hours and supporting the team.
- Got recognized by my team lead as a quick learner.
Education
Bachelor's Degree in Innovation and Entrepreneurship
奥克兰大学-奥克兰,新西兰
视觉设计学士学位
Communication University of China, Nanjing - Nanjing, China
Skills
Tools
Figma, Sketch, Miro, InVision, Adobe Illustrator, Principle, Hotjar, 谷歌分析
Platforms
Webflow, WordPress, iOS, Axure, Android, MacOS, Web
Other
用户访谈, 设计测试, 设计系统, 产品设计, Web UI设计, 用户体验研究, Web应用程序设计, Web UX, 电子商务用户体验, UIKit, 用户测试, 可用性测试, 移动的原型, 设计验证, 高保真原型, 设计指导方针, 用户体验策略, 仪表盘的设计, Web App UI, UX Design, UI Design, Mobile UX, Mobile UI, B2B, 移动应用设计, MVP Design, 手机设计, 快速交互原型, SaaS Design, 手机UI设计, 移动用户体验设计, 视觉设计, Web Design, 以用户为中心的设计, eCommerce, 响应式网页设计(RWD), 移动应用界面, 用户体验(UX), 用户界面(UI), Branding, 移动应用程序, App Design, 可用性分析, UX Audits, 竞争研究, 风格指南, Google素材设计, 响应设计, Web App UX, 线框图, 原型设计, Cryptocurrency, 用户角色, 市场, Web应用程序设计, 设计策略, 用户验证, Enterprise, 企业设计, Websites, Wire, 用户的旅行, 用户体验的原型, 快速原型, User Flows, 用户体验线框图, 低保真原型, 登陆页面设计, 客户分析, 布局设计, 设计生产, 企业对企业(B2B), 市场营销研究 & Analysis, 平面设计, 交互式用户界面, iOS应用设计, 电子商务的用户界面, 数据收集, SaaS, Redesign, 转化率, 转化率优化(CRO), 任务分析, 响应式Web应用, Leadership, 信息架构(IA), 点击率(CTR), 网站优化, 手机钱包, Web3.js, 不可替代令牌(NFT), Fintech, A/B Testing, 设计领导, 企业SaaS, Crypto, 信息收集, 游戏化, 客户之旅, 产品策略, 优化车间, 动画原型, 设计冲刺, 业务分析, Statistics, Innovation, Animation, 3D, 用户体验工作坊, App UX, 客户访谈, Apps, 桌面应用设计, 远程用户测试, 业务需求, 设计工作室, 利益相关者的采访, 到产品的线框图, 竞争对手分析 & Profiling, Interactive Prototypes, B2C, User Research, Dashboards, 社交网络, Web 3.人物角色,抵押品设计
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